Beatrix Potter Awards success

Beatrix Potter Awards success name

The first ever National Trust Beatrix Potter Awards, supported by the University of Cumbria, have taken place to celebrate the diverse aspects of the writer and conservationists’ life.

Eight awards were made; young illustrators had their work recognised along with volunteers engaged in a variety of projects aimed at preserving the Cumbrian landscape.

John Moffat, General Manager, South Lakes & Beatrix Potter properties said: “We have been delighted with the response to our first National Trust Beatrix Potter Awards and would like to congratulate all the winners and the runners-up. It shows just how relevant Beatrix is today, even 150 years after her birth”.

Winner of the university-sponsored Community Business Award was Inspired by Lakeland, an enterprise based in Skelwith Bridge producing items sourced and produced locally.

David Felton & Evelyn Sinclair of Inspired by Lakeland said:  “We are absolutely thrilled to win the Award:  everything we sell is sourced and made locally with profits ploughed back into sustainable local businesses & Cumbrian-based charities.  The Award echoes the passion that we’ve both brought to the project – which we are keen to keep true to Cumbria and the Lake District”.

Sarah Stables, enterprise and business lead at the University of Cumbria who was among judges of the community business category, said: “The university's business school has a long history of supporting local businesses and budding entrepreneurs and is delighted to support the National Trust and the Beatrix Potter awards.”

Winner and runners-up were as follows:



Runners Up


Story Illustration: Under 7 years




Thomas Merrington, Brand Manager, Peter Rabbit: Penguin Random House,

Katie Bond, National Trust Publisher

Jo Epsom, Children’s Illustrator



Story Illustration: 8-12 Years




As above

Looking after Landscape

Watchtree Nature Reserve

Fix the Fells Volunteer Lengthsmen

John Hodgson, Lake District National Park;

John Hooson, National Trust

Farming with Nature

Sam & Can Hodgson Glencoyne Farm

Pete Webster, Matson Ground Farm

Bekka & David Corrie-Close, The Horned Beef Company.

Richard Park, Low Sizergh Farm

Alistair Wright, National Trust

Jenny Grange, Natural England


Herdwick Champion


Hartley, Turner Hall Farm

Stanley Jackson, Nook Farm

Jean Wilson, Dockray Farm

Amanda Carson, HSBA

Neil Johnson NT

Mervyn Edwards

Local Hero

Lindsay Buck

Helen Towers (Youthability Volunteers)

Lynn Roberts

Lorrainne Smyth, Voluntary Action Cumbria;

Judith Holdshaw, Cumbria Volunteer Service;

Vicky Wilkinson, NT

Community Business

Inspired by Lakeland

The Lingholm Kitchen & Walled Garden; 

Lorton Village Shop

Sarah Stables, Cumbria University;

Suzanne Caldwell, Cumbria Chamber;

Mike Innerdale, NT

Looking after Beatrix’s Legacy

Terry Davies

Amanda Marshall

Stacey McShane, World of Beatrix Potter;

John Moffat, NT

Harvey Wilkinson, NT