The programme is delivered in two parts, or modules. In the first module, delegates are introduced to a range of theoretical models and practical examples, to support them in defining the scope of their project, addressing organisational enablers, challenges and processes, identifying goals and metrics for success. In the second module, delegates apply learning to their own projects, with a supporting framework to reflect and improve their practice. Each delegate is allocated a tutor, who will provide one to one support, as the project progresses. The programme is designed for users of digital technology, rather than technologists. It is distinctive in providing a framework within which to implement real life projects.
Course participants are already in work. However, the course will improve their skills enable them to progress within their careers. Skills will include understanding of digital technology adoption and diffusion of innovation, leadership and influencing skills for transformative projects, stakeholder management, evaluation and measures of success. The structured approach to their work -based projects provides experience in applying theory to practice. This will improve the chance of successful implementation, benefiting the organisation and other stakeholders (such as customers and suppliers).