The UX Skills Gap and Why Employers Need Design Thinkers, Not Just Developers

The UX Skills Gap and Why Employers Need Design Thinkers, Not Just Developers

Every organisation today is in some form of digital transformation. Whether it is a global manufacturer introducing automation, a council redesigning public services, or a creative agency managing client experiences online, the demand for digital talent has never been higher.


Posted on Tuesday, November 25, 2025

Tagged Apprenticeships, Digital UX

Service with a Smile and a Seamless Journey: UX in Hospitality and Tourism

Service with a Smile and a Seamless Journey: UX in Hospitality and Tourism

Every great hospitality experience starts long before a guest walks through the door. It begins with a search, a click, or a first impression online. The tone of the website, the clarity of the booking form, and even the loading speed on a mobile phone all shape a visitor’s expectations.


Posted on Tuesday, October 14, 2025

Tagged Apprenticeships, Digital UX

From Carlisle to the Cloud: Building a National UX Talent Pipeline

From Carlisle to the Cloud: Building a National UX Talent Pipeline

Digital innovation is changing how we learn, work, and connect. Across the UK, employers in every sector are competing for people who can make technology meaningful. They are looking for professionals who combine digital capability with human understanding.


Posted on Wednesday, July 9, 2025

Tagged Apprenticeships, Digital UX

Designing Better Councils: How UX Is Transforming Local Services

Designing Better Councils: How UX Is Transforming Local Services

The Local Government Association’s Transformation Capability Framework identifies Service Design and Innovation as a core skill area for modern councils, emphasising user research, accessibility, and experience design as essential to effective transformation.


Posted on Friday, March 14, 2025

Tagged Apprenticeships, Digital UX

Beyond Aesthetics and Why UX Is Every Creative Agency’s Competitive Edge

Beyond Aesthetics and Why UX Is Every Creative Agency’s Competitive Edge

In the creative industries, good design has always been about more than looks. Whether you run a digital studio, marketing agency, or production company, success depends on how well your work meets the needs of real users. The line between creativity and usability has blurred, and that is where User Experience (UX) and User Interface (UI) design now sit at the heart of creative strategy.


Posted on Tuesday, December 17, 2024

Tagged Apprenticeships, Digital UX

Designing Better Care Together: How NHS Trusts Can Build UX Capability from Within

Designing Better Care Together: How NHS Trusts Can Build UX Capability from Within

In healthcare, design decisions shape the quality of care. User Experience (UX) is the practice of making every interaction clearer, kinder, and safer. It connects digital systems with empathy, helping the NHS deliver its promise of compassionate, effective care.


Posted on Tuesday, December 17, 2024

Tagged Apprenticeships, Digital UX

Design Thinking for Critical Systems and the Next Step for UX in Engineering, Safety, and Skills

Design Thinking for Critical Systems and the Next Step for UX in Engineering, Safety, and Skills

In safety-critical industries such as defence, nuclear engineering, and advanced manufacturing, design decisions can influence outcomes measured in seconds, precision, or human safety. Whether it is a digital dashboard in a control room, an augmented-reality maintenance system, or a training simulator, clarity and usability are not optional. They are integral to how people and machines work together.


Posted on Tuesday, July 9, 2024

Tagged Apprenticeships, Digital UX