The team is multi-disciplinary, including technologists, social researchers, clinical specialists and innovators. Our team includes 'core members' and associates, some of whom work on specific projects. Our interests are varied and we can also draw on an extended network of colleagues with diverse skills in nursing and allied health professions, psychology, sociology, product design and management.
Alison Marshall, PhD
Professor of Innovation＆Entrepreneurship
Elaine Bidmead, PhD
Senior Lecturer in Digital Health
Elaine's background is in Sociology and Social Research. She researches user acceptance of digital innovations in healthcare. Elaine has a particular interest in involving and engaging communities and user-groups as partners in the research process.
Head of Teaching, Learning ＆ Student Experience - Institute of Health
Frances Sapsford, MSc MCSP
Frances has a background in Physiotherapy and was a clinical specialist in neurological physiotherapy prior to coming to the University of Cumbria. Frances’s interests are in the clinical application of digital technologies within a physiotherapy context. Frances is a Senior Lecturer in Physiotherapy, Institute of Health
Senior Lecturer / Programme Lead MSc Occupational Therapy, Institute of Health
Victoria Betton, PhD
10th Anniversary Visiting Research Fellow
10th Anniversary Visiting Professor for Digital Transformation of Care Services
10th Anniversary Honorary Lecturer
Visiting Professor, Consultant Orthopaedic Surgeon, North Cumbria University Hospitals NHS Trust