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BA (Hons) - International Business Management

This course is subject to validation.
What does this mean?

As No. 1 university in the UK for producing CEOs and MDs, and No 1 in the North West and in the Top 10 in the UK for graduates into employment or further study, our International Business Management degree is focussed and powered by global opportunities. You will learn how organisations compete across borders while studying in a region where industry, innovation, and landscapes come together, linking your learning directly to local job opportunities and preparing you for global markets.

A scholarship is available for this course.
View scholarship and eligibility criteria

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Accreditation logo

The Chartered Institute of Marketing

Accreditation logo

Chartered Management Institute

International Business Management cover image

Course Overview

You will have direct access to tutors for coaching and feedback, plus close links with employers for guest speakers, site visits, real employer-set projects, and consultancy. You will apply ideas quickly, build evidence of impact from day one, and
use AI and data tools to sharpen your analysis. Our student- friendly support and vibrant campus life make it easy to settle
in, succeed, and feel at home. Ranked top in the North West for producing entrepreneurs (Novuna, 2023), there is also start-
up support and SME networks to help you test ideas, make connections, and secure placements.

Your teaching is informed by our applied research in regional growth, sustainability, and SME performance, connecting you to projects with real-world impact and a global lens. From boardrooms to start-ups, the University of Cumbria prepares you to lead. Rooted in Cumbria with global reach—inspired by one of the UK’s most spectacular settings—come and see where we can take you

On this course you will...

  • Gain awareness of the broader contexts and sphere of influence within which international business operates.
  • Study and practice international business management drawing on a range of perspectives in the fields of international marketing, strategic management, entrepreneurship and international human resources.
  • Develop your critical thinking, conceptual thinking and reasoning skills relating to international business and management.
  • Enhance your employability, career potential and personal effectiveness.
  • Develop your ability to carry out independent research in the field of business and management.
  • Potential to be awarded one of two Scholarships: Up to £3000 to support your studies with the Cumbria Business and Tourism Excellence Scholarship Up to £9000 to support you with the Institute of Business, Industry and Leadership Academic Excellence Scholarship
Apply Now
Book an Open Day

Course Structure

What you will learn

You'll get a firm grasp of the fundamentals of international business and communication in small, medium, and large organisations with sound knowledge. But you won't just learn theoretically about business - you'll be doing it. Our innovative teaching can bolster your international business practice - and especially cross-cultural boundaries - because you'll find yourself leading a lecture, or turning the classroom into a boardroom, giving you every opportunity to build your business confidence.

Modules

INDICATIVE MODULE CONTENT

  • Business Environment
  • AI Applications in Business and Prompt Engineering
  • Personal and Professional Skills Development
  • Principles of Marketing
  • Personal and Professional Development
  • Economics, Governance, and Sustainable Futures
  • Business Analytics and Visualisation with Artificial Intelligence
  • Project Management and Operation Management

Attend an Open Day at Cumbria

An Open Day is your opportunity to explore one of 5 campuses, meet your lecturers, and find out how the University of Cumbria could become your new home.

Take the next step towards achieving your dreams.
A student stands in front of a wall splattered with paint.