BSc (Hons) - Business Management (with Integrated Foundation Year)

Year one

• Essential University Skills 1
  Develop the academic and professional skills required for effective learning and successful progression through your chosen course.
• Contemporary Issues and the Media
  Explore a range of contemporary issues through the lens of the media that relates to your subject area.
• Business Innovation
  Develop your own business idea and explore the interaction between different business disciplines to ensure success in profit and non-profit making organisations.
• Essential University Skills 2
  Further develop the skills acquired in Essential University Skills 1.
• Leading and Managing Individuals and Organisations
  An introduction to key concepts in leadership and management.
• Individual Case Study
  Undertake an individual given case study using a problem based approach.

Year two

• Business Environment
  The aim of this module is to introduce students to key areas of organisations’ internal operating environments including policy and strategy, digital operations, innovation, and enterprise development. Students will also see how these operations are set within the broader context of market forces and government regulation. The module explores the world of finance and economics and the complexities of data in organisations.
• Personal and Professional Skills Development
  This module will introduce you to the basics of effective leadership in a business context, exploring various leadership styles, team dynamics, and essential self-leadership skills, developing a mindset crucial for future managerial roles. In addition to our work on personal development and study skills, we will begin to look at the theories and models that inform the practices of business and management, including an overview of the essential functions, structures and types of organisations. Finally, we will begin to consider the importance of values, ethics, and diversity and how they contribute to well-being and sustainability.
• Marketing and Business Communications
  This module aims to introduce students to the importance of effective internal and external communications skills in building sustainable relationships and delivering customer value. It examines the role of marketing and its significance in the modern world in maximising the effectiveness of business performance. The module will explore the key concepts in marketing including the marketing environment and digital marketing. It will provide insights into the marketing mix and marketing research. In addition, the module looks at the importance of a business communication strategy and the role that digital communication plays within this.
• Organisational Behaviour
  This module will introduce students to the nature and structure of organisations and the changing environments in which organisations operate, including economic, geographical, nature of the business and competition. It focuses on developing team working skills, how organisations learn, culture in organisations and how digital platforms can enable team working, collaboration and collaborative behaviour.

Year three

• Business Innovation and Simulation Lab
  This module works through a Business Simulation and involves implementing business development or starting a business. It will bring you together in teams to operate a simulated start-up business and in so doing it provides an opportunity for you to apply your learning from modules across the programme in a group-based business project. The module deals with real world scenarios, challenges and solutions.
• Project Principles, Practice and Professionalism
  This module will provide you with a broad understanding of the principles of project management which will enable you to make a positive contribution to project work in an organisational setting. The aim is that students will develop a critical understanding of the concepts used in project management at strategic, systems and operational levels, and an appreciation of the knowledge and skills required for successful project management in organisations.
• Advanced Marketing and Consumer Behaviour
  The aim of this module is to develop an appreciation and understanding of the special nature of services marketing and its underpinning theories, models and concepts. You will have the opportunity to examine consumer behaviour and the unique challenges inherent in marketing, managing and delivering outstanding services. You will also gain insights into customer experience and the progress of the economic offerings of services through the physical and digital channels.
• People and Culture
  This module explores people in domestic and international business contexts. The course aims to outline how the globalised, changing world of work impacts people in organisations. You will learn how to apply psychological, OB, and HRM theories and principles to organisations and individuals at work. Moreover, the course will look at the impact of AI-enabled intelligence technologies on employee and organisational outcomes in global business. By the end of this module, students should be able to skilfully assess their own and others' personal biases and perceptions and demonstrate an understanding of how these factors can impact behaviour within organisational contexts.
  

Year four

• Innovation and Sustainable Enterprise
  This module opens up the concepts of entrepreneurship, intrapreneurship and the strategic planning process needed to move from an idea to a value-generating product or service. The primary objective is to foster an entrepreneurial mindset, encouraging students to identify and seize opportunities, think creatively, and take calculated risks. Through an exploration of key concepts, case studies, and real-world examples, the module aims to instil a deep understanding of the entrepreneurial process, from idea generation to business development. Furthermore, the module seeks to cultivate innovation by emphasizing the importance of adaptability, resilience, and continuous learning. Ultimately, the aim is to empower students to become not only successful entrepreneurs but also innovative problem solvers in various professional contexts.
• Managing and Leading Change in Organisations
  This module is designed to provide students with a deep understanding of change management, organisations and systems transformation. It explores the theoretical foundations, practical approaches, and case studies related to leading and navigating organizational change effectively.
• Business Research Project
  The aim of this module is to develop a sound and critical understanding of a range of business and management research methodologies and their relevance to a wide array of fundamental and applied research contexts. The module provides students with the opportunity to initiate, plan, develop and undertake a research project, using a systematic approach to research based on individual initiative and pathway of study. Projects may be either a traditional dissertation, the development of a start-up organisation, campaign or a client project.